Case Study: Mail survey / Interventional radiology

Question. A major medical products manufacturer wanted to understand five-year trends around how vascular surgeon practices of medicine are changing.

Answer. Over an 11-month period, Qessential conducted a mail survey to all vascular surgeons in the United States. The related survey packet included a personalized letter, business reply envelope, and an incentive for participation.

Results. More than 320 vascular surgeons responded, allowing the client to accurately measure the market. Additionally, the impact of reimbursement rates and malpractice on procedure type and volume were assessed, allowing the company to detail trends in market growth.

  » back to quantitative research page